L.A. and Vegas Vying for Comic-Con
As all interested parties get ready for this week’s Comic-Con International, a couple other municipalities are preparing to try to wrest the massive convention away from its historic home in San Diego.
Both Los Angeles and Las Vegas have their eye on Comic-Con, according to Variety. The event’s extreme growth has been a boon, but San Diego can’t handle the demand anymore, Comic-Con marketing director David Glanzer said.
That means Comic-Con may have to embrace the marketing mayhem that became a fixture of E3 before it downsized a year ago. So, even with the convention locked into San Diego for the next four years, cities such as Las Vegas and Los Angeles are actively trying to lure Comic-Con away.
“We don’t like to go in and infringe on other people’s leases when they are in the middle of doing business,” says Chris Meyer, VP of convention sales for the Las Vegas Convention and Visitors Bureau. Nevertheless, he admits, “We will be down in Comic-Con 2008 to have some discussions.”
The way he sees it, Las Vegas has some dramatic advantages, including twice the floor space and a surplus of competitively priced hotel rooms. Meyers notes, “I’ve got more rooms on my corners than they do in most of their downtown area.”
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