The Merry Marvel Marketing Machine is firing on all cylinders once again, with coverage of this week’s return of Captain America (in the pages of Captain America #34) planned for every television channel, radio station, newspaper, mailing list and telephone pole on this planet and, quite possibly, a few others.
What’s that, you say? It’s not actually Captain America who’s returning, but his formerly deceased sidekick, Bucky Barnes, who has thrown away Cap’s shield in favor of a gun? You say he’s sporting a cybernetic arm and a bad attitude instead of a body full of super-soldier serum and some good ol’ American pride? And he’s not even wearing Cap’s old costume?
Well, I refuse to hear another word about it, Mr. HatesAmerica. Instead, I’m going to put my hands over my ears, hum The Star-Spangled Banner and provide you with a heaping helping of Captain America coverage, in the form of the links below. Remember: They go great with apple pie!
- Just as they did with the news of Captain America’s death, The Daily News broke the story of Cap’s return this morning. According to Marvel Editor in Chief Joe Quesada, the death of Cap and subsequent promotion of his former sidekick is "just an experiment."
Current series writer Ed Brubaker addressed the whole gun-toting hero issue, explaining, "people forget that Captain America carried a gun a lot in World War II. Every three covers there was a shot of Captain America with a machine gun or a flamethrower – or an atom bomb."
The Daily News also coaxed some hints about the future of Steve Rogers, the former Captain America, from Quesada in this excerpt:
Quesada admits Rogers, the scrawny kid from the lower East Side who was injected with Super Soldier serum and turned into one of the most recognizable characters in pop culture, may yet return.
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