Analyzing Amazing

Marvel Comics announced recently that they will be canceling Friendly Neighborhood Spider-Man and Sensational Spider-Man, while upping Amazing Spider-Man from monthly to three times a month.
Editor Steve Wacker explained to WizardWorld, “It’s a chance to get more Amazing Spider-Man comics out there, quite honestly. It’s because we were already publishing three Spidey books, but what inevitably happens – and it’s happened for decades – is that the books that aren’t Amazing Spider-Man are the first ones that people drop when they need to re-adjust their lists. So the thought was combine what we’re already doing with three titles into one, make them each roll right into one another, almost like a weekly soap opera or television show, and so it’s one-stop shopping for your Spider-Man stuff. You know, historically, from Marvel Team-Up from Web of Spider-Man to Peter Parker to even the current books, no matter how good the stories were within there, they were rarely able to come to the same heights sales-wise as Amazing.”
Taking his lessons from running 52, the summer announcement over the creative team will likely involve key figures running the story and art with built in teams assisting both. Who they are and how they work will remain to be seen.
But, is the theory a correct one? Will Amazing, selling at over 100,000 copies a month work at that level? Or will the average monthly sale be closer to the 50-55,000 a month that the canceled titles were averaging? The Back in Black theme to the three titles these last few months should have bumped Sensation and Friendly closer to the flagship title, but the disparity remains sharp.
Odds are, once the dust settles, some four or five months after the changeover, the title will sell lower, possibly splitting the difference. If so, that puts it in the 70-75,000 range, which is exactly where Ultimate Spider-Man currently resides (down 50,000 copies or so from its first year numbers). The title has been pumping out 18 issues a year for a while now and the sales have been steady.

Well, after 12 years John McClain is back in full force with Live Free or Die Hard, the fourth sequel in the series, and the sixth sequel to come out this summer. I have to say going into the flick I wasn’t expecting much, especially after seeing the trailer, which only made me believe Ric Meyer’s micro-review in saying that this isn’t a Die Hard sequel, it’s actually the unwritten sequel for Unbreakable. So between that and the fact that this is the first Die Hard film to receive a PG-13 Rating, I was less than excited for it.
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Yes, it’s the 60th birthday of Mr. Language Person himself,
I should warn you about these link-lists: Mondays tend to be longer than usual (since there’s a lot of content that goes up on the weekend, or early on Monday), and the beginning of the month tends to be longer than usual. Since we’re just past both of those things, this is going to be a really long one…
In last week’s installment of what some of you may be beginning to think is an endless blather, when I was discussing movie serials I neglected to mention that serials were among the first non-comics forms to use superheroes. During that decade, lucky young popcorn eaters could see Superman, Batman, Captain America and, in my opinion the best of them all, Captain Marvel in the continued chapter plays that were a staple of Saturday matinees. (That probably doesn’t exhaust the list, but memory is not my greatest gift… At least I don’t think so…) Having seen some of the above-mentioned entertainments, and having, within the past two weeks, seen the Spider-Man and Fantastic Four movies, I realize that the serial makers were born too soon.
Consider the preceding two paragraphs a digression, please. And now we return to our regularly scheduled topic –


