Washington, DC and Los Angeles, CA (August 22, 2012) – Today, the National Highway Traffic Safety Administration (NHTSA), the State Attorneys General and Consumer Protection Agencies and the Ad Counciljoined with Twentieth Century Fox Television and Twentieth Century Fox HomeEntertainment to unveil new public service advertisements (PSAs) featuring scenes from season three of Fox’s award-winning television series “Glee” to educate young adult drivers (16-24) of the dangers of texting while driving.

Earlier this year, the Golden Globe winning series made headlines when a pivotal cliffhanger episode ended with a shocking and catastrophic crash due to texting and driving. Quinn Fabray (Dianna Agron) was driving to her friends’ (Rachel and Finn, played by Lea Michele and Cory Monteith) wedding when a she received a text. She took her eyes off the road to read it and to type the words “On My Way” for a matter of seconds, but in her distraction she swerved out of her lane and was hit in a tragic accident by an oncoming vehicle. It was months before the audience and “Glee’s” millions of young adult viewers would know the fate of her character, but the message was clear: texting and driving can have horrific consequences.

The new television and digital PSAs employ this powerful scene to emphasize that five seconds is the average time your eyes are off the road while texting and driving – when driving at 55 miles per hour, that is enough time to cover the length of a football field. The PSAs direct young adult drivers to the Texting and Driving Prevention campaign web site, StopTextsStopWrecks.org, where teens and young adults can find facts about the impact of texting while driving and tips for how to curb the behavior.

NHTSA reports that in 2010, more than 3,000 people were killed and an additional 416,000 were injured due to distracted driving, which includes texting while driving. The “Glee” PSAs are part of NHSTA, the State Attorneys Generaland Consumer Protection Agencies and the Ad Council’s national Texting and Driving Prevention PSA campaign. Launched in October 2011, this campaign is designed to curb the behavior of young adults who text while driving, address the compulsion of this behavior and demonstrate to overconfident young adult drivers that it is not safe to text while driving.

“Texting and driving is an epidemic on America’s roadways, but these crashes are preventable. Distracted driving does not just happen, it’s a choice,” said U.S. Transportation Secretary Ray LaHood. “The first line of defense must be personal responsibility by all drivers to put theirwireless devices away and keep their focus on the road, which is why we are working closely with our partners to build public awareness around this important safety issue.”

“This was a story we wanted to tell because we know the influence our show can have in starting conversations and raising awareness,” commented “Glee” executive producer and co-creator Ryan Murphy. “We were inspired by Oprah Winfrey’s campaign encouraging everyone to sign a pledge not to text and drive, which we all signed when we did her show a few yearsago, and we had been looking for an opportunity to tell the story of how a few seconds of carelessness could have a devastating impact on people’s lives. We’ve already heard from thousands of our fans how this story touched them, and we loved the idea of a PSA campaign to keep this important issue front and center.”

“’Glee’ has always told stories that speak to young people in an incredibly entertaining way, provoking conversation and raising awareness in the process,” said Dana Walden and Gary Newman, Chairmen of Twentieth Century Fox Television.  “When Ryan and the producers told us they were going to tackle this issue, we knew that beyond telling agreat, dramatic story about our characters, it could have very real impact on the lives of our viewers. We couldn’t be more proud of the work they and the cast have done on this incredible series.”

According to a new, national survey conducted by the Ad Council, there has been progress with the attitudes and behaviors among young adult drivers regarding texting while driving.  Fifty-one percent of young adult drivers report that they are “extremely concerned” about their peers texting while driving, which represents an increase of seven percent since September 2011.  Most notably, in regards to their current behavior, thirty-four percent of respondents said that they never text while driving, a significant increase from twenty-eight percent in 2011.

“Driving is one of the most dangerous activities for young adults. Texting while driving is a distraction that young drivers can live without,” said Connecticut Attorney General George Jepsen, the father of two teenage boys. “Drivers of any age should be aware that texting while driving may not only jeopardize the safety of themselves and others, but it can violate state motor vehicle laws against distracted driving and result in hefty fines or loss of driving privileges.”

“We are thrilled to join Twentieth Century Fox Television, Twentieth Century Fox Home Entertainment and ‘Glee’ to unveil a new series of public service ads to further extend our texting while driving prevention messages to their vast audience of young adult drivers,” said Peggy Conlon, president and CEO of the Ad Council. “Our latest research shows a nation that is now on the right track in improving the safety of our roads, but there is still more work to be done. We will continue to broaden our campaign messages to help reduce driver distraction, prevent injuries, and ultimately save lives.”

Since 2006, the Ad Council has partnered with the State Attorneys General to address reckless driving among teens. The “Stop the Texts. Stop the Wrecks.” campaign effort has received more than $20 million in donated media support to date.  For more than twenty-five years, the Ad Council and NHTSA have worked together on consumer safety PSA campaigns. Per the Ad Council’s model, all of the new PSAs will run and air in advertising time and space that is donated by the media.

Hello, everyone! After last week, I figured it’d only be fair that I give Wizard World a little hand up, since I was so quick to toss them into the gutter. Suffice to say I saw a ton of responses via Facebook, Twitter, etc. in support of my disappointing feelings at this past Wizard World Chicago. So, with all eyes from their ivory tower now squarely pointed at me*, I shall make an epic journey for Wizard, giving them the laundry list of things I’d like to see them do to reclaim their former convention glory.

Remember what started this whole shebang – comic books. Just because you can’t lay claim to the publishing giants does not mean with some delicate planning, you can’t land the amazing creators behind said publishers. Suffice to say, if you bring them, the fans will come. People love Marvel and DC. But they don’t come to the convention just because there’s a chance to see DC Direct action figures and snag some Marvel posters. More often than not? The mainstay of your crowd – the real comic fans – want a chance to meet the creators behind their favorite book. Whatever Wizard did to shun so many artists and writers? Well, it’s time to send out some apologetic gift baskets, and comp the way for the names that will draw in the most people.

And if you should be so lucky to entice a gaggle of cool creators, the next step is simple: plan a convention that celebrates the medium through intelligent discussion and good old-fashioned fun. What this means? Programming. Even in the larger convention halls, your crowd can peruse the show floor in about two hours, if they take it slow. This means that there is time in every show-goers’ schedule to enjoy something more than just spending their money.

In my youth, I recall amazingly fun panels: the Silver Age Trivia Contest, hosted by Mark Waid, the CBLDF Sketch-off, where top names like Jim Lee and Phil Hester jammed on audience suggestions for charity, as well as countless “how-to” panels where small gatherings of 50 or so fans got live demonstrations on everything from digital inking to script writing. At their core, the conventions are here to celebrate comics, not (just) corral all our cash.

Next up on the list? The non-comic stuff. Hey, I freely admit that these shows have grown to encapsulate all of Nerdtopia. And it’s cool if the show plays well with others. Comic geeks are also Trekkies, Jedis, Whovians, Vampires, and Otaku. So bring on the D-List Sci-Fi Channel celebutaunts. Bring on the retired WWE wrestlers. Create a dais of former Starfleet Captains and Wookies. Just don’t make them the sole reason to come. And better yet? Find a way to reduce the gouging. No need to pay for a show floor ticket, if you’re only there for some pictures. In the past, there was a nice area off the main floor where photo ops and autograph seekers could assemble. Do it again and you can bring back something all good shows have… a laid back traffic flow, instead of a jam of fanny packs and unwashed masses.

The last bit I’d like to touch on is something I yearn for: the promotion of the little guy. For a company like mine, these conventions are the single best way for us to gain a following. We sell books, hard, and do our best to connect to every fan that walks past our table and makes eye contact. With just a little help from show promoters (ahem, Wizard World…) we “indie guys” could have access to the fans en masse. And that could make all the difference in the world. Back when Wizard was huge, tickets came with a grab bag of materials. Offer the opportunity for indie creators to make samplers to place in these bags. Offer up panels to unknowns, who can help lead discussions, debates, tutorials, and demos. Con attendees interested in the content alone might then be converted into legit fans.

In short, Wizard World is well within the grasp of greatness. A few apologies, a few comps, and a few good planners could help take their show from the doldrums their in right now, and slowly rebuild them to be what they once were. The first step though is to admit there’s a problem. As the industry slowly crawls towards the advent of creator-owned content, the convention circuit will quickly become the single best way to connect fans to the industry. Don’t lose sight of that just because you can nab Sookie for a few autographs. We’re the reason these shows started, and dag nabbit, we’re the ones who can make them great again.

* I’m safely assuming that Wizard scours the net for mentions of their cons, and have no doubt flagged me as a ne’er-do-well on their hit list.

SUNDAY: John Ostrander

This is a Muppet News Flash: Puppeteer Jerry Nelson, the man behind Sesame Street muppet Count von Count, died yesterday at age 78. Nelson, a cast member of the show for over 40 years, also brought to life the characters Herry Monster, Fat Blue, Sherlock Hemlock and the Amazing Mumford.

Nelson’s first job with the Muppets was The Jimmy Dean Show in 1965 as Rowlf the Dog’s right hand man, literally. After learning that the Muppets were used on Sesame Street, he rejoined Henson and Oz as a puppeteer, beginning in the second season. He received a number of his major characters early in the show’s run, including the Sherlock Holmes parody Sherlock Hemlock, a hapless magician named The Amazing Mumford, and the overly strong but sensitive Herry Monster (1970–2012). His most famous character is the arithmomaniac vampire Count von Count, which he voiced until his death. He was also the first puppeteer to perform Mr. Snuffleupagus. Jerry Nelson also made a cameo appearance as the giant in the “Sesame Street News” story of Jack and the Beanstalk.

Nelson also performed many characters on The Muppet Show, including Sgt. Floyd Pepper (the bassist of the Electric Mayhem band), Pigs in Space star Dr. Julius Strangepork, the boomerang fish-throwing Lew Zealand, Kermit the Frog’s nephew Robin the Frog, Gonzo’s girlfriend Camilla the Chicken, and the Phantom of the Muppet Show, Uncle Deadly. On Fraggle Rock he performed Gobo Fraggle, Pa Gorg and Marjory the Trash Heap.

Nelson has also performed character voices in Sesame Street cartoons and Private Public from Sheep in the Big City.

He reprised the role of the announcer in [[[The Muppets]]]. His final performance as the said announcer was part of the Jim Henson’s Musical World concert at Carnegie Hall.

Our condolences to his family, friends and fans.

 

Josepha Sherman, folklorist, anthologist, and science fiction and fantasy author and editor, has died at the age of 65.

Josepha published many books over the years, know equally for her tie-in work on Star Trek, Buffy The Vampire Slayer, Highlander, Gene Roddenberry’s Andromeda, and Xena, her original fiction such as the Prince of the Sidhe series, her anthologies such as Rachel the Clever: And Other Jewish Folktales and Urban Nightmares (which happened to be where my first original short story, “Dark Of Night”, was published) and her academic and educational books.

Her last fiction book was Epiphany: Vulcan’s Soul Trilogy Book Three, co-written with Susan M. Shwartz. Her masterwork, the 904 page Storytelling: An Encyclopedia of Mythology and Folklore which she edited and contributed to heavily, was published in 2008. With her focus on pop culture and folklore, collaborator Mercedes Lackey called Josepha “the common man’s Joseph Campbell”.

She was also a tremendous fan of the ponies, and she would invariably greet me whenever we met with, “So, who do you like in the (insert next big horse race here)?”

Funeral services will be held in Connecticut on Monday. Details to follow.

Our condolences to all her friends and fans.