The Mix : What are people talking about today?

Stating the Obvious

This story is a week old, but I neglected to mention it when it hit: Amazon declares that Suzanne Collins’s “Hunger Games” trilogy is the highest-selling series ever for them in the US.

This does not mean that Collins’s books have sold more copies overall than, for example, J.K. Rowling’s “Harry Potter” series, which was the prior record-holder. And it doesn’t mean any of the things implied in Sara Nelson’s self-lauding statement at the link.

What it means — and what everyone who works in publishing already knows, but doesn’t usually like to say in public — is that Amazon is capturing an ever-larger share of the book business, which means that they sell a larger percent of books now than they did ten years ago — so ofcourse the big sellers now are bigger for Amazon than the big sellers were ten years ago. (Look for a similar statement about those “Fifty Shades of Grey” books in another year, especially if a movie does get made.)

This is good if you think that a single retailer should dominate the entire retail landscape for a particular kind of product. If you don’t think that’s such a good thing, your mileage may vary.

But what the statement really is saying is “we own the book market now, suckers.” So you might as well learn to love Big Brother.

Happy Birthday, Jack Kirby! Here’s How To Celebrate!

Today marks the 95th birthday of the all-time king of comics, Jack Kirby. In the comics racket, that makes today a national holiday. The influence of superhero comics on our popular culture has never been greater, and, therefore, Jack’s impact upon our society has never been stronger.

To help celebrate, Jack’s 16 year old granddaughter Jillian has teamed up with our friends at The Hero Initiative on the Kirby4Heroes initiative.

To quote The Hero Initiative press release:

The Hero Initiative, the charitable organization dedicated to helping veteran comic creators in medical or financial need, is celebrating the birthday of Jack “King” Kirby on August 28 with a little help from The King’s family.

Hero has recruited 100 artists to get up on the morning of August 28, 2012 to simply “Wake Up and Draw.” This new event is a way for artists to limber up, get the creative juices flowing, and celebrate the day by drawing and sending a “birthday card to Jack.” All 100 drawings will be featured in a special gallery at ComicArtFans.com, and fans can follow the action through the day on Twitter searching hashtag: #WakeUpAndDraw. All drawings will be auctioned to benefit Hero Initiative at a later date! Neal Kirby, son of Jack, and artist Tim Seeley are featured in a special YouTube video on the event <a href=”

here

And Jillian Kirby, Jack’s granddaughter, has spearheaded the “Kirby4Heroes” campaign. Jillian has recruited a number of comic stores to donate a percentage of their sales to Hero on August 28, and encourage their customers to make donations as well. Fans can donate via the PayPal link at www.HeroInitiative.org, and type in “Kirby4Heroes” in the special instructions box. Jillian has teamed up with Seth Laderman, head of production from the Nerdist Channel, to produce a video spotlighting the campaign. Check out Jillian’s YouTube video on the event <a href=”

here

 “Though my grandfather Jack unfortunately died the year before I was born, I am surrounded by books, artwork, and of course family stories and anecdotes so much that I feel like I’ve known him my whole life,” said Jillian Kirby. “Even though I never had the opportunity to know him personally, I have learned my grandfather was a very giving and charitable man. I know my grandfather would have been the first to lend the Hero Initiative his support.”

Neal Kirby adds, “By supporting the Hero Initiative through the ‘Kirby4Heroes’ campaign and ‘Wake Up and Draw,’ comic book fans can honor my father on his 95th birthday in the same manner that he would have.”

 

Emily S. Whitten: In Pursuit of Lunch

O.K. This is the wiseass editor typing. Emily’s not here today.

Something about near-complete exhaustion from something called “work.”

Do not fret. Emily will be back next week, no doubt because we’ll hire Deadpool to either find her or ghost her column.

And Emily will be at the Baltimore Comic-Con  September 8th and 9th, joining fellow ComicMixers Marc Alan Fishman, Glenn Hauman, Adriane Nash, and Mike Gold (who always enjoys writing about himself in the third person), and artistic ComicMixers Timothy Truman, Mark Wheatley, Andrew Pepoy, Robert Tinnell and Marc Hempel. We’ll mostly be terrorizing the masses at the Insight Studios booth and at the Unshaven Comics booth.

Yes, I just used poor Emily’s exhaustion to plug a comics convention. Any port in a storm.

‘Till then, caveat emptor!

World Fantasy Award Nominees

I am a bad SFnal blogger, since these nominees were announced a good two weeks ago. (Perhaps I delayed because I believe, based on my own WFA judge experience, that the winners in all categories have already been determined, and so most of the nominees are doomed to forlorn hopes.)

Anyway, congratulations to all of the nominees, and good luck to them. I leave the annual exercise of determining which two entries in each category were voted on by the convention membership and which were picked by the judges to fandom assembled.
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Doctor Who Premieres On NYC Stage

Last Saturday was a busy day if you were a Doctor Who fan in New York City.  The first episode of the new series, Asylum of the Daleks, had its US premiere at the Ziegfeld Theater, the largest single-screen theater in the city they could lay their hands on.  After a minor frenzy to obtain tickets, fans were treated to an hour-long thrill ride as The Doctor and his friends Amy and Rory fought against more Daleks than you could shake an eye-stalk at.  But the activity began earlier in the day, as the folks at BBC America made stars Matt Smith and Karen Gillan, as well as co-producer Caroline Skinner available for interviews to the appreciative hordes of the working press.

Matt Smith  (The Doctor) is currently shooting the Christmas special (“Which you have to shoot in August, because what could be more silly” explained Caro Skinner) and arranged a break in his schedule so he could fly to New York specifically to attend the premiere.  “I want to film every single episode in New York, I want to get that out there right now.  I absolutely love this place.  Any way you point a camera, there’s something wonderful and beautiful to look at. The Light here sort of falls between the grids of the buildings so wonderfully. I’ve made no secret of the fact that I’d like to come live here one day. And it’s great to do a sort of periody piece here – the locations afford you so much.”

In the aforementioned special, “[The Doctor] meets his new chum…or someone he thinks is his new chum”, played by newcomer to the series, Jenna-Louise Coleman.  When asked about how The Doctor acts when he hasn’t got a companion, Matt admits he’s “really interested by the time he spends on his own. I think he gets more dangerous when he’s on his own.  I think he needs that sort of human moral compass, that human sensibility.  He needs that, he doesn’t have the same grasp of it.    It’s interesting to think about the character becoming more reclusive, and on his own. Just this old man, wandering around the universe, trying to put things right…killing loads of innocent people along the way. when you look at it, there’s a lot of clerics that die in certain episodes.”

This season of thirteen regular episodes is broken into a short set of five, the final eight coming in 2013, after the Christmas special.  The only “arc” in this five is what matt calls “The fall of the Ponds”.  “We start off exactly where we left him,” Matt explains, “a man who is trying to step back a bit, into the shadows, and be less prominent, less famous, less apparent, less destructive. less of all those things that he started to struggle with. We see him trying to deal with that, as a character, or personality trait, it’s absolutely something he’s trying to deal with.  Perhaps it does make his soul a bit darker, because he’s alone a lot more. As Amy says, it’s unhealthy for him, I think, ultimately, to be alone too long.”

When discussing the new episode, everyone has said the Daleks are “scary again”.  “We’ve got the design of them better,” says Matt.  “We’ve drawn from every Dalek, every one ever on its…well, you can’t say ‘legs’, can you?  On their…space wheels.  And The Asylum, you’ll see tonight, it’s…Dalek-Land. Like a perfect theme park – everything’s made for Daleks, it’s sort of ridiculous.  The doors all go like that (makes a triangle shape with his hands) cause they’re all fat at the bottom. The world is really sort of gruesome and frightening. The design, and the tone, and the way it’s lit, I think we’ve achieved our intention with their nature.”

Karen Gillan (Amy Pond Williams) admitted something fairly major – “I’ve never found the Daleks…all that scary. I’ve loved them, cause they’re so iconic. But in this episode, they’re properly frightening.

I wondered if this “asylum” was more in the sense of a place where you keep mad people, of a place where dangerous people beg to be kept safe.  Matt surmised, “I think it is [the first], but I rather like the idea of Daleks SO mad, they’re asking, ‘don’t let me out’. If they had more of a human consciousness, the latter could apply, but the Daleks don’t have that, it’s just not there.  It’s just alien evil, encased in a tank.  That’s why The Doctor has had this life-long war, that’s why they are his greatest foe, there’s nothing redemptive about them.  They are only evil, and that’s the way he sees them; only evil.”

“This is an interesting episode for the nature of the Daleks”, Matt thinks. “We learn a lot, Steven cleverly reveals.  As I think you have to with any villain that comes back.  They have to have moved on somehow. And I think Steven’s done that here, he’s explored their nature in a very interesting way.”

The recurring theme of meeting historical figures will come round again, in an odd way.  “In episode four, we encounter someone’s feet. He was a king, and he’s chasing us…and I’m not gonna give anything else away.”  When asked what figure he might like to see appear, Matt was introspective.  “Was Tarzan real?  He wasn’t real was he?  I kind of like the idea of The Doctor swinging from the branches, but being really bad at it.”

Gillan had a rather definite opinion about her character, specifically about the possibility of a return after this season’s assuredly dramatic departure.  “I’ve always said that when I go, I want it to be for good.  Because I want that final scene to have that same impact, maybe ten years on.  I want people to be able to revisit it and still have the same emotion.  That’s really important for me, so for that reason, I think I’m going to rule out any returns.”  However, when I quietly complimented her on her ability to lie, she replied, “I learned it from the best!”

This season will start with a five-part webisode prequel, Pond Life, which will be made available on the BBC’s You Tube channel. “That was really interesting,” Karen recalls. “Cause you never get to see the snippets in between their adventures with The Doctor. And that’s what Pond Life is all about.  And the in episode four (The Power of Three) that’s what the whole episode is about – these two people trying to deal with their domestic life, with this time-traveler popping in and out of their lives, whisking them off into these crazy adventures.”

“Steven (Moffat) and I wanted to do a fairly substantial piece about the Ponds and their relationship with The Doctor,” explained Executive producer Caroline Skinner, “kind of in general, and in between series six and seven.  And one of the exciting thing about this series of episodes is you’ve got Amy and Rory as a married couple, and The Doctor popping in and out of their life, and taking them on adventures, and then dropping them off again. And we wanted something to set up that context, and really let people get an emotional sense of their relationship. And to see what The Doctor popping in and out meant from their point of view. You’ve got him coming in like that crazy little child, and throwing everything up in the air.”

“We were working at the time with brilliant writer Chris Chibnall (writer of 42 and The Hungry Earth/Cold Blood for Who, and numerous episodes of Torchwood), and he’s just got the most beautiful way for writing for Amy and Rory, and we asked him to put pen to paper, and that’s what we got.”

In this, her first full season producing the show, Caro brings to the table “A huge amount of passion for [the series], I’ve always loved it, and massive enthusiasm and ambition to make this the biggest series ever. And so does Steven.  I sat down on day minus-one, just before I got the job, and he pitched me what he wanted to do with the series. And miraculously, in fifteen minutes, he’d pitched me all 13 stories for each episode, and I was just sat there saying ‘Wow, that’s quite a lot.’  And it was just so exciting to hear, to be honest, and I just wanted to bring my enthusiasm to bear to make all those ideas come to life, in the most ambitious way that we could.”

While chatting, Karen shared a problem she had with the many deaths of Rory Williams:  “Each time, I have to invent a sort of new ‘death reaction.’  What am I going to do now?”  She didn’t have any such problems filming her final scenes.  “It not even acting, it’s just real. And it was honestly, just one of the most powerful feelings, and I just related it to how I genuinely felt.  [that scene] was fairly far along in the shooting, but our very last scene was kind of an insignificant one, just us getting into the TARDIS, going ‘bye!’ But it became significant, cause it was the last time were going into the TARDIS together. So Matt closed the door, and we were in total darkness, and we all had a massive hug in the dark.  And I cried, and milked it for all it was worth. It was amazing.”

Of all the episodes she’s filmed, Karen still considered The Eleventh Hour to be her favorite. “There was a particular magic to that episode. We were introducing the characters and establishing their relationship for the first time, and it was all so exciting.  Actually, my favorite scene doesn’t even involve me at all, it’s the fish/custard scene, with my little cousin (Caitlin Blackwood) and Matt.”

Karen’s met some very wonderful fans, but had a couple stories about a couple that…stuck in her mind. One was a fellow who had actually had his name changed to “River Song”, and dressed as her for the convention, and a second fellow from Australia who had customized his house to a Doctor Who theme – “He had a TARDIS elevator, the gates had the logo – it had to cost some money.”

All three of the guests agreed that filming in New York City was a wonderful experience. “We filmed in Central Park and had hundreds of fans,” Matt recalls, “following us. It was remarkable, like nothing I’d ever witnessed before.”  Karen agreed – ” Just to contain the excitement of being in Central Park was a challenge. We didn’t have any sort of security, we didn’t think anything like [hundreds of fans] was going to happen. But what was really nice is everybody respected the shooting, they were really quiet, and the they said ‘Cut,’ and it was all ‘Sign my TARDIS!'”  Caroline explained, “When we shoot in the UK, we’ll get quite a few people following us around, and the fan base absolutely adore the show.  But in my career, I’ve never known anything…I don’t think anyone had prepared themselves for what shooting in New York would be like. Least of all, our producers here in New York, who had done various movies here, and they’re all saying, ‘Caro, I don’t mean to be funny, but you’ve got twice as many people as Julia Roberts here!’ Just a wonderful experience.  We had maybe twenty, thirty people in central park in the morning, and the crowd just grew, and by the end, we were shooting at a big fountain, and we could hardly hold the people back.  And the sheer love and passion for the show was in the air, and it made the entire experience so special.

Indeed, Caroline called Angels in Manhattan the most challenging episode of this front half of the season.  “Challenging for Steven because he’s written the most beautiful and heartbreaking exit story and there are some scenes in there that just so absolutely emotional.  It’s an enormous thing to change companions, and you absolutely have to get that story right.  And at the same time, we wanted to make the New York setting as resonant as we possibly could, and really make it feel to every detail, that we’d set it over here.  And we did, we came here.  We worked incredibly hard to get to get out and about to every New York landmark that we could, but more so to create that sort of noirish atmosphere that shooting in this city is so famous for.  To make the story feel as beautiful as it possibly could do.

As for next year, which will of course be 2013, the fiftieth anniversary year for the series.  “All I can say at this point”, said Caroline, guardedly, “Is that next year i going to be the biggest year of Doctor Who, bar none.  I spent a lot of my time in strange underground rooms, with senior people at the BBC, and talking about what we might do. And not just on television; but other things, cause obviously Doctor Who has a lot of live events. So there are many plans afoot, which are all wonderful, and are all absolutely top secret.”

Writing for science fiction is always a challenge, as eventually someone has to ask how much things will cost, and that’s ultimately Caroline’s job.  “We are treated very nicely by the BBC, but it’s always, whatever show you do, however big of small the budget is, you always want more.  The thing we do on Doctor Who, as much as we possibly can do, is to let writers write exactly what they want, and then try not to cut anything,  What you tend to get, in a Doctor Who script, is if it doesn’t, in terms of the production challenges, within it, in terms of location, in terms of special effects, just sheer story-based ambition…if it doesn’t scare you, as well as the monsters, we’re none of us are working hard enough.”

Later that evening, Matt and Karen arrived at the Ziegfeld theater in twin DeLoreans, to the sound of the cheering crowds, and of reality folding in upon itself.  The episode itself was met with delight by the audience, and as the trio were so earnest in their requests to keep it all a secret (especially the BIG where where…ok, sorry), well, who are we to refuse them.  suffice to say we learn about a great deal more about how Daleks think, how they treat their failures, and what they see as beautiful.  The question and answer session was filled with laughs as, among other things, we learned that Matt had to help Karen zip up her dress (“Twice!”), the cast think that Peter Sellers and Bill Nighy would make great Doctors, and in answer to a young girl who asked “Why does Amy always get in trouble?”, Karen simply answered “Well, she’s a risk-taker”.  Matt shared a story about his Mum, who was with him at the premiere (and was received with great cheers). She’s quite the fan of the series herself, and when they were looking for the new Doctor, she sent him a text saying “You should be the new Doctor”, and he had already gotten cast, and couldn’t even tell her.  So if he’s that good at keeping secrets, surely the 1,200 member of the audience can keep schtum for a week.

Asylum of the Daleks premieres September 1st at 9PM EDT on BBC America.  Check you local listing, especially in HD as several major cable and satellite carries have recently added the BBC America HD channel to their lineups.

PULPSTERS DESCEND ON ATLANTA THIS WEEKEND!

Meet some of pulp’s finest this weekend at Dragon Con (August 31 – September 3) in Atlanta, GA.

Just a few of those in attendance includes Van Allen Plexico, Nancy Holder, Bobby Nash, Sean Taylor, Bernadette Johnson, James Burns, James Palmer, Mike Lee, Jonathan Mayberry, Jason Momoa, Gil Gerard, Erin Grey, Mark Maddox, Barry Reese, and so many more.

Learn more about the convention at http://dragoncon.org.

Tell ’em All Pulp sent ya.

Mindy Newell: Sometimes A Great Notion Gets Beat

Gosh darn that Entertainment Weekly!

Curse you, Martha Thomases!

Damn those Republicans!

Off with your head, John Ostrander!

I’m the New York Giants’s Lawrence Tynes. I’m the place kicker here. I’m the one who gets the game going. Yeah, that’s right. Monday is the start of the week here at ComicMix. The calendar week may start with Sunday, but Monday is the real start of the week, isn’t it? As in first day of the work week and first day of the school week.

(BTW, what y’all thinking about the Giants first-round draft choice, running back Dave Wilson? I’m liking him. Yeah, that’s right. Football season is just about here. Deal with it. Go Giants!)

And here it is Monday, and I’m sitting here on Sunday afternoon without a thing to write about.

I was going to write about Superman and Wonder Woman sitting in a tree, k-i-s-s-i-n-g in a tree. Except that my pal Martha beat me to it. And superbly, I might add.

Then I was going to write about how life imitates fiction, even when events are too strange, too scary, too twisted, too cartoony to be believed. Except that my buddy John got there first. With an A+, of course.

This happens sometimes when you’re a writer.

Great minds thinking alike.

Okay, you can stop snorting in derision now.

But Ken Kesey’s Sometimes A Great Notion (great book, btw, highly recommended) gets beaten to the punch. So then what do you do?

Panic is the best – and first – reaction.

Going to the gym to clear out your mind (and burn off the fight-or-flight adrenaline) is the second thing you do.

Read all the comics that have been piling up in the kitchen in one sitting, praying that one of them will spark an idea.

Look at the clock and realize the deadline is looming and curse yourself for not writing the column earlier in the week when all the hub-pub hit the media, thus beating out Martha and John.

Panic again.

Cut open a vein and watch yourself bleed.

Or sit down in front of the computer and start writing from fear of Mike whooping your ass.

I love you, Mike.

Oh, and by the way:

Regarding Diana and Kal-El. I still maintain that Diana, considering her upbringing, would most likely look to her own sex for an adult relationship before venturing into anything heterosexual – meaning she needs to discover just where her sexuality lies. Hey, is that where Geoff Johns is going with this? Not that I believe for a second that DC and its corporate papa, Time Warner, would ever let Wonder Woman be gay.

Regarding Rep. Todd Akin (R-Missouri), Judge Tom Head of Texas, and State Senator Stacey Campfield (R). They only prove that the Repugnanticans have become truly asinine, ignorant, bigoted enemies of truth, justice, and the American way.

If only they were characters in a comic book.

TUESDAY AFTERNOON: Michael Davis and More Milestones

 

John Ostrander: Writing Fiction – You Can’t Make This Stuff Up

Back in 1986, I was selling DC Comics on the idea of the Suicide Squad. At the time I proposed it, the Squad would be a relatively subversive idea: the U.S. government would use supervillains on covert ops that were deemed in the national interest. Unofficial, unseen by the public, doing dirty work.

Between the time I sold DC on the idea and when the first issue debuted (May 1987), the Iran-Contra Affair, also known as Irangate, broke out. In it, the Executive Branch of Ronald Reagan’s White House were illegally selling guns to Iran and using the proceeds to fund the Nicaraguan Contras that had been banned by Congress via the Boland Amendment. So the U.S. government was engaged in illegal covert action already. Once again, reality made me look like a piker.

Reality has a way of doing that. There are things that happen in so-called “real life” that I would find it hard to sell to an editor.

Let’s take Rep. Todd Akin (Republican, Missouri), who is running for the Senate seat in that state. He famously said last week that, in the cases of “forcible rape” that pregnancy isn’t likely because “If it’s a legitimate rape, the female body has ways to try to shut that whole thing down.” (The New York Times covered the whole incident pretty well here. This is not some backwater goofball; he’s a six term congressman and is, or was, a member of the House Science Committee.

I don’t think I could sell an editor a character who believed something that fundamentally flawed. It is too much of a caricature. And yet it’s real.

Let’s take another case. Back in January, Tennessee State Senator Stacey Campfield, a Republican, claimed that it was virtually impossible for heterosexuals to get AIDS. I guess he never heard (or cared) about how AIDS has ravaged Africa – or, for that matter, America. Okay, this one I might get past an editor but again I’d be close to caricature and parody.

And down in Texas, Judge Tom Head said if President Obama is elected to a second term, it could cause a civil war. “He’s going to try to hand over sovereignty of the United States to the U.N. We’re not just talking a few riots here and demonstrations, we’re talking Lexington, Concord, take up arms and get rid of the guy.” He added: “Now what’s going to happen if we do that, if the public decides to do that? He’s going to send in U.N. troops. I don’t want ’em in Lubbock County. OK. So I’m going to stand in front of their armored personnel carrier and say, ‘You’re not coming in here.'”

The judge says he was quoted out of context but you can see a video of it here. He was quoted exactly. And he wasn’t foaming at the mouth or kidding; he’s was very matter of fact about it. And the interviewer is just sitting and nodding and going “Mm-hmm. Mm-hmm.”

Again, I don’t know if I can sell him as a character to an editor of fiction. I’m not sure I could sell his scenario to an editor. There are too many logic flaws in it. A fantasy should have a least some element of reality in it and this is just paranoia.

What links them all? They’re all right wing Republican conservatives with strong Tea Party connections. Individually, they are incidents. Link them together and they’re a narrative.

We’ll talk more about that next week.

MONDAY: Mindy Newell

Glee, Ad Council and Transportation Team for “Stop the Texts” Campaign

Washington, DC and Los Angeles, CA (August 22, 2012) – Today, the National Highway Traffic Safety Administration (NHTSA), the State Attorneys General and Consumer Protection Agencies and the Ad Counciljoined with Twentieth Century Fox Television and Twentieth Century Fox HomeEntertainment to unveil new public service advertisements (PSAs) featuring scenes from season three of Fox’s award-winning television series “Glee” to educate young adult drivers (16-24) of the dangers of texting while driving.

Earlier this year, the Golden Globe winning series made headlines when a pivotal cliffhanger episode ended with a shocking and catastrophic crash due to texting and driving. Quinn Fabray (Dianna Agron) was driving to her friends’ (Rachel and Finn, played by Lea Michele and Cory Monteith) wedding when a she received a text. She took her eyes off the road to read it and to type the words “On My Way” for a matter of seconds, but in her distraction she swerved out of her lane and was hit in a tragic accident by an oncoming vehicle. It was months before the audience and “Glee’s” millions of young adult viewers would know the fate of her character, but the message was clear: texting and driving can have horrific consequences.

The new television and digital PSAs employ this powerful scene to emphasize that five seconds is the average time your eyes are off the road while texting and driving – when driving at 55 miles per hour, that is enough time to cover the length of a football field. The PSAs direct young adult drivers to the Texting and Driving Prevention campaign web site, StopTextsStopWrecks.org, where teens and young adults can find facts about the impact of texting while driving and tips for how to curb the behavior.

NHTSA reports that in 2010, more than 3,000 people were killed and an additional 416,000 were injured due to distracted driving, which includes texting while driving. The “Glee” PSAs are part of NHSTA, the State Attorneys Generaland Consumer Protection Agencies and the Ad Council’s national Texting and Driving Prevention PSA campaign. Launched in October 2011, this campaign is designed to curb the behavior of young adults who text while driving, address the compulsion of this behavior and demonstrate to overconfident young adult drivers that it is not safe to text while driving.

“Texting and driving is an epidemic on America’s roadways, but these crashes are preventable. Distracted driving does not just happen, it’s a choice,” said U.S. Transportation Secretary Ray LaHood. “The first line of defense must be personal responsibility by all drivers to put theirwireless devices away and keep their focus on the road, which is why we are working closely with our partners to build public awareness around this important safety issue.”

“This was a story we wanted to tell because we know the influence our show can have in starting conversations and raising awareness,” commented “Glee” executive producer and co-creator Ryan Murphy. “We were inspired by Oprah Winfrey’s campaign encouraging everyone to sign a pledge not to text and drive, which we all signed when we did her show a few yearsago, and we had been looking for an opportunity to tell the story of how a few seconds of carelessness could have a devastating impact on people’s lives. We’ve already heard from thousands of our fans how this story touched them, and we loved the idea of a PSA campaign to keep this important issue front and center.”

“’Glee’ has always told stories that speak to young people in an incredibly entertaining way, provoking conversation and raising awareness in the process,” said Dana Walden and Gary Newman, Chairmen of Twentieth Century Fox Television.  “When Ryan and the producers told us they were going to tackle this issue, we knew that beyond telling agreat, dramatic story about our characters, it could have very real impact on the lives of our viewers. We couldn’t be more proud of the work they and the cast have done on this incredible series.”

According to a new, national survey conducted by the Ad Council, there has been progress with the attitudes and behaviors among young adult drivers regarding texting while driving.  Fifty-one percent of young adult drivers report that they are “extremely concerned” about their peers texting while driving, which represents an increase of seven percent since September 2011.  Most notably, in regards to their current behavior, thirty-four percent of respondents said that they never text while driving, a significant increase from twenty-eight percent in 2011.

“Driving is one of the most dangerous activities for young adults. Texting while driving is a distraction that young drivers can live without,” said Connecticut Attorney General George Jepsen, the father of two teenage boys. “Drivers of any age should be aware that texting while driving may not only jeopardize the safety of themselves and others, but it can violate state motor vehicle laws against distracted driving and result in hefty fines or loss of driving privileges.”

“We are thrilled to join Twentieth Century Fox Television, Twentieth Century Fox Home Entertainment and ‘Glee’ to unveil a new series of public service ads to further extend our texting while driving prevention messages to their vast audience of young adult drivers,” said Peggy Conlon, president and CEO of the Ad Council. “Our latest research shows a nation that is now on the right track in improving the safety of our roads, but there is still more work to be done. We will continue to broaden our campaign messages to help reduce driver distraction, prevent injuries, and ultimately save lives.”

Since 2006, the Ad Council has partnered with the State Attorneys General to address reckless driving among teens. The “Stop the Texts. Stop the Wrecks.” campaign effort has received more than $20 million in donated media support to date.  For more than twenty-five years, the Ad Council and NHTSA have worked together on consumer safety PSA campaigns. Per the Ad Council’s model, all of the new PSAs will run and air in advertising time and space that is donated by the media.